by Matt Schoch, PBS Food
Julia Child is perhaps the
quintessential PBS icon: She pioneered an entire genre while appearing on
public television. This spy-turned-chef-turned-television star taught a
generation of food lovers that cooking can be easy and enjoyable.
This August, Julia would have
celebrated her 100th birthday, and PBS is ready to throw a party in
her honor.
We’re hosting a webinar on
Wednesday, June 27 at 2pm ET, to summarize our plans for #CookForJulia – a
celebration of the life and legacy of America’s first woman of cooking.
Register Now: https://www2.gotomeeting.com/register/293630626
Learn how stations can participate
in the #CookForJulia interactive social media promotion, what broadcast (and
COVE streaming) specials will be airing, and how to leverage the resources PBS
will make available for locally-themed celebrations.
In honoring Julia’s legacy, we
reinforce the PBS story with media and consumers as an organization committed
to providing American viewers with broader perspectives and educational media
content that expand the minds of adults and children alike.
Bon Appetit!
