FYI Corner: Storify changes the way we tell stories

Written by Daryl Johnson, Station Products & Innovation Intern

Multimedia stories are all the rage these days due to the 24-hour news cycle and the new ways Americans consume news, but here is a new take on the entire concept of multimedia storytelling. Storify, which launched beta testing of a new app last September, is now available for the public to use.

Storify allows users to tell compelling stories by congregating social media assets from Facebook, Twitter, Flickr, and YouTube. The app has already become popular with journalists, especially those who see the importance of incorporating the opinions of others in their stories. In fact, PBS NewsHour Correspondent Hari Sreenivasan, experimented with Storify when covering the resignation of Michelle Rhee, Chancellor for D.C. Public Schools.

What makes Storify unique is the ability it gives users to preserve original links. Whenever a source is quoted, a social pingback is available that will send an @reply to the quoted source, which will allow the story to become more viral. Readers are also able to retweet or reply to a tweet directly from the story, making it a very interactive experience.

Stations could take advantage of Storify as a tool for reporting community stories by using posts from Twitter or Facebook and images from Flickr and YouTube to tell stories as local communities report them. Storify also compiles the social media assets of other media companies, which could also be used to provide more depth and viewpoints to any story.

With this new Web app, and many more which are sure to come, it is interesting to see how multimedia stories are changing the media landscape for the better and providing a whole new way to make news interactive. What do you think? Let us know in the comments below.

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