The Weekly SPI Debrief , 4.15.11

Welcome to the Weekly PBS Interactive Station Products & Innovation Debrief, designed to give PBS stations a rundown of product updates and opportunities announced this week on our blog.

This week Congress made it into work as did the SPI team. The SPI team concluded its second Merlin Onboarding cycle and is proud to announce 16 new Merlin stations. Is your station next? In other news, Flip video maker Pure Digital announced they are killing the Flip business. Head to the blog post and leave your parting comments or a video from your own Flip video maker.

One last item for the week is a call out for personal PBS stories to use locally across all media. Have you met people in your community whose firsthand experience with PBS shows helped enrich their lives? If so, Anna McDonald and Kristine Barr want to hear from you. Read the links and messages below for more information on any of these topics.

Call for Personal PBS Stories for Local Use

PBS is collecting individual stories of impact to be used as part of the multimedia Be more campaign to convey the idea that without PBS and member stations, meaningful opportunities to explore new ideas, open up new worlds, and broaden personal horizons would be lost.

Have you met people in your community whose firsthand experiences with PBS shows (on TV or online) that helped broaden their horizons and enrich their lives in a tangible way? If so, we want to hear from you.

PBS plans to produce new spots that illustrate the unique value of PBS programming and, ultimately, encourage individuals to financially support your stations. You may already be familiar with one such story, “Desmond,” whose has inspired many already.


Be thinking about our search for personal PBS stories while you are speaking with your members, viewers, friends, family and neighbors in the weeks ahead.

If you have questions, or you know someone who might be a good candidate for these new spots, please drop a note to
Anna McDonald and Kristine Barr at stories@pbs.og. Copy for use in emails, on your station website or Facebook page are available as well. 


As always, the SPI team appreciates all of your valuable comments and participation on our site this week and every week.

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